Alice is part of the ceramic district of Civita Castellana. The contribution of ideas and creativity from our partners allows us to daily produce products of great value with originality and passion. Our know-how derives from a long standing tradition in ceramic processing which represents the cultural heritage of our region. Quality, innovation and a little bit of pride make our creations unique.

We are a environment in which workers, technicians and designers work side by side, with an artisanal method which also benefits from the most advanced technologies such as the tunnel oven or a high level of mechanization typical to industry 4.0. The production unit is spans over 20,000 square meters and an extension is planned with a new “Alice 2” plant for an additional 10,000 square meters. The production capacity is around 180.000 pieces produced per year.



We have always believed that company growth also passes through particular attention to green topics, which is why in our factories the consumable raw materials are all recyclable and a 500KW photovoltaic system has been installed with the goal of expanding it in the near future.

We are committed to designing, manufacturing and bringing to market innovative products and solutions. The innovation cycle is a mission that we carry out with the aim of keeping up with times by introducing modern and functional collections on a regular basis.



Alice Ceramica’s Virtual Tour offers a unique and immersive experience to its visitors. Through this virtual tour, visitors can explore the world of ceramics and discover all the production processes and techniques used by the company. They will be able to see firsthand how ceramic products are made, from the processing of the clay to the final firing, and admire the beauty and quality of the finished products. Furthermore, the virtual tour also offers the possibility of interacting with company personnel and having a 360-degree view of the activities and production areas. The virtual tour is a perfect way to learn more about Alice ceramics and its products without having to leave the comfort of your home.